PR Manager

Are you a PR Professional who also has knowledge of the cycling market and industry? If so, SHIFT Active Media may have the perfect role for you. 

We are looking for a PR Manager to join and work closely with our account management, social media, and creative teams to deliver a great PR service to our clients. A key part of the role will be to build a close working relationship with clients to understand their strategic goals and work with them to deliver their objectives.

You will produce and deliver against an agreed PR plan and budget. By building outstanding relationships with key international journalists and media companies you will be able to deliver the best possible coverage and value to our clients. You will use tools within the business to monitor the performance of PR reach and review, report and make recommendations to our clients and ensure they receive excellent service.

Post pandemic, this role will involve some travel to visit clients, so we’re looking for someone with the right to work in the UK,  as well as the ability to travel globally when required.


Key Responsibilities

  • Developing and delivering innovative PR strategies, maximising the opportunity for our clients 
  • Day to day relationship management with clients
  • Project management
  • Creation of media briefings and press collateral 
  • Deliver coverage across broadcast, digital, and print media internationally 
  • Developing and maintaining relationships with key international journalists, influencers and media companies
  • Analysing and reporting on the success of media campaigns
  • Working with PR budgets and strategic objectives

Skills, Knowledge and Experience

  • Experience managing a number of clients and dealing with challenging relationships
  • Knowledge of the cycling industry and market
  • Skilled at managing a number of ongoing projects, and allocating your time efficiently
  • Ideally, you’ll have worked for an agency PR team
  • Good communication skills - you’ll be working on client presentations as well as internal communications
  • Organisation skills
To read more about careers at SHIFT Active Media, please click here.