Digital Marketing Executive
Skopje
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We have an opening for the position of Digital Marketing Executive at iVote.


iVote is a software company specializing in e-learning systems, election modernization technologies, web applications and e-commerce services. iVote has provided IT solutions and integrated systems to governments, academia, NGOs and businesses in USA, Europe, Central Asia and Latin America. 


RESPONSIBILITIES: 

  • Liaising with frontend and backend departments to promote programs and campaigns
  • Working closely with other team members and Executives
  • Website and social media platform content update and content writing
  • Conducting competition research and market analysis to identify the target audience
  • Conducting pricing research and analysis to ensure competitive product and service pricing.
  • Compiling, distributing and presenting ideas, information and strategies
  • Managing production and performance of multimedia content
  • Maintaining websites and tracking data analytics
  • Monitoring budgets
  • Conceiving and developing efficient and intuitive marketing strategies
  • Monitor progress of campaigns using various metrics and submit reports of performancе
  • Ensuring marketing plans are executed according to the project timeline
  • Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership. Brainstorm new and creative growth strategies
  • Initiate and control surveys to assess customer requirements and dedication
  • Write and proofread copy for diverse marketing distributions (brochures, press releases, website material etc.)
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
  • Instrument conversion points and optimize user funnels



REQUIREMENTS AND SKILLS: 
  • Bachelor degree in Marketing, similar field or Certification for Digital Marketing
  • Above 2 year of relevant experience
  • Organised, meticulous, results-oriented and can handle stress and tight deadlines
  • Ability to multi-task and prioritize tasks in a fast-moving environment
  • Possess great communication skills, creative, resourceful and a team player
  • Excellent written and verbal English
  • Strong attention to detail
  • Good organisation and planning skills
  • Creativity, writing and design skills
  • Commercial awareness
  • Numerical skills
  • IT skills, including social media and video editing.
  • Good understanding of market research techniques, data analysis and statistics methods
  • Thorough knowledge of strategic planning principles and marketing best practices
  • Familiarity with social media and web analytics (e.g. WebTrends)
  • Strong organizational and time-management abilities
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Experience with Digital Marketing for SaaS will be considered big advantage for the role


WHAT DO WE OFFER:

  • A collaborative, creative, and inspiring working environment
  • Opportunity to develop your professional career working with national and international organizations.
  • Working environment that always hears your voice.
  • Company low hierarchy and open-door policy.
  • Opportunity to work with excellent team of people, grow your own competencies and learn.
  • Proactivity and ability to learn about innovative tools and techniques.
  • Flexible working hours, Monday through Friday from 8-9 AM to 4-5 PM. Weekends – Free.
  • Hybrid working policy (you choose when you will come in the office)
  • Choice of hardware

All interested candidates should provide short answers to these questions when submitting the application. Please attach your CV and your answers as Covering letter.

  1. Why do you think you are suitable for this role?
  2. Do you know what a LMS is?
  3. Please provide the desired amount of salary you’d be happy to start with.